About gravitas

graVITas 2015 is an amalgam of technology and ingenuity where both of them come together with creativity. The theme for this year's graVITas is "Design.Create.Patent."

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  • Design

    1. A designer is an emerging synthesis of artist, inventor, mechanic, objective economist and evolutio­nary strategist. — BUCKMINSTER FULLER
  • Create

    1. When we are sick, we want an uncommon doctor; when we have a construction job to do, we want an uncommon engineer, and when we are at war, we want an uncommon general. It is only when we get into politics that we are satisfied with the common man. -HERBERT HOOVER
  • Patent

    1. It almost goes without saying that when you are a startup, one of the first things you do is you start setting aside money to defend yourself from patent lawsuits, because any successful company, even moderately successful, is going to get hit by a patent lawsuit from someone who's just trying to look for a payout. -CHARLES DUHIGG
  • #fact

    1. Emile Berliner, a German immigrant working in Washington D.C., patented a successful system of sound recording. This system brought huge revolution in the field of music and recorders which we cherish.
  • Design Practices

    1. The business of design is in a state of flux. The roles, the tasks and the personae of designers are changing.

      No longer the technical expert, the heroic aesthete or the inspired individual of our earlier modern past, the contemporary designer draws upon dispersed sources of creativity and innovation. Collaboration, today, is key. For design practitioners, a central paradox of our times is the increasing specialization, on the one hand, but on the other, the need for more broad-ranging and holistic integration of design tasks, working between and across design disciplines. Design is becoming an ever-more social, indeed sociable, process.

      The imperative to collaborate, moreover, extends well beyond the domain of professional interaction and working in design teams. It also extends to the relationship with the users, clients and consumers of design. Designers today need to build deeply collaborative relationships with their ‘public’. Participatory design and user-centered design are just two key phrases that capture the spirit of this imperative.
  • Design Modalities

    1. Design’s modalities are also in a state of flux, its working tools of representation, communication, visualization and imagination. Digitization of text, sound, and still and moving image is one important site of transition. This has spawned new practices of modeling and simulation, of prefiguring the real in the virtual. It has also introduced the virtual as a design end-in-itself.

      Designers need to able to ‘do’ a multimodal professional design discourse. They must speak and write their way through complex collaborations with co-designers and interactions with users. They need to be able to ‘do’ visualization as they explore design alternatives through mental images and picture their visions into reality. They need to be able to represent spatial realities, prefiguring the three dimensional through the two dimensional and turning plans into tactile artifacts, manipulable objects, architectural spaces and navigable landscapes. The new, digital media provide newly flexible and accessible tools for multimodal and synaesthetic thinking. Today’s media inventions have become the mothers of design necessity.

Chief Patron

Dr. G Viswanathan

Chief patron

Dr. GV’s passion for societal development and compassion for the underprivileged have resulted in the introduction of several schemes for uplifting the women and unemployed youth in the region to help them become self-reliant. Dr. GV offers scholarships to students from disadvantaged sections of the society to enable them to pursue higher studies. Dr.GV has established the Universal Higher Education Trust to create opportunities for higher education to every deserving student in the region. He has adopted several villages in an effort to improve the quality of lives of the rural people. His vision of transforming Vellore into a greener and cooler town by planting one million saplings has begun to yield fruit. Dr.GV’s farsightedness extends beyond horizons.


This year you may choose one of the following COMBOS to allow you to participate in events hassle free.


Past photos

Photo Archive's from past Design Days Conferences.



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